Wall St. Journal: “Advertisers and Internet companies have been scrambling to head off regulation they say will hamper growth of online advertising. The pressure is expected to build Tuesday as lawmakers prepare to announce proposed privacy legislation.”
Wall St. Journal: “Advertisers and Internet companies have been scrambling to head off regulation they say will hamper growth of online advertising. The pressure is expected to build Tuesday as lawmakers prepare to announce proposed privacy legislation.”
SocialNetworkingLawBlog: “an employer could be liable for online communications by its employee if the employee touts a product or service offered by his employer, but fails to make clear he works for the company he’s promoting or ‘endorsing.'”
A Harvard Law Review article called “Internet Law – Advertising and Consumer Protection – FTC Extends Endorsement & Testimonial Guides to Cover Bloggers.”
The Digital Media Lawyer Blog: “The FTC has been working on Internet privacy policy since at least 1995. It is currently engaged in a series of roundtables focusing on privacy and behavioral advertising. However, the shape of any new regulations is very fuzzy. This may be because the data is conflicting on the public’s true interest in the issue, as well as the lack of a clear Congressional mandate. At the FTC’s December 2009 privacy roundtable, panelists raised concerns that collection and third party use of browsing data invades private space by: (1) revealing a user’s innermost thoughts, such as a search history that reflect a user’s explorations of his sexual identity, (2) taking away a user’s control over her identity, such as by broadcasting compromising photos of a user at a Cancun Spring Break party to a potential employer, (3) revealing sensitive identity or financial information that can be misused by third parties to perpetrate fraud, or (4) intruding on a user’s seclusion by serving targeted ads during a browsing session that reveal that outsiders are listening in.”